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God Bless the USA Bible License

What happened

  1. promisedocumented

    Trump's promotion urged supporters to buy the Bible and described religion as central to making America great again.

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  2. actionreported

    Trump released a promotional video for the licensed product during his presidential campaign.

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  3. outcomedocumented

    Trump's candidate disclosure reported Bible-related royalties through CIC Ventures.

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  4. limitationdocumented

    The store stated that it was not political and was not owned, managed, or controlled by Trump or his campaign.

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People and organizations

  • Bible purchaserspayer
  • CIC Ventures and licensed Trump interestsrecipient
Assessment

The promotion attached religious and campaign-adjacent messaging to a for-profit licensing arrangement whose seller disclaimed any campaign affiliation.